Gregory Hollister, Marketing Graphic Designer for Hire

Skills
Experience

Highly motivated and customer centric problem solver looking to utilize expertise to successfully develop visual solutions and implement strategic processes to maximize operational productivity and environmental revenue growth.

My experience extends beyond the typical, having a diverse artistic background that includes airbrushing and screen printing consumables, painting cars and motorcycles, operating offset press, and casting and finishing ceramics. Giving me creative energy and resourcefulness to find clever solutions in the design of numerous logos, ads, online graphics, large format graphics, direct mail, brochures and much more.

Working as part of the marketing team to ensure that all internal and external communications follow trademark and branding guidelines. Takeing design projects from concept to completion including: print and web ads, brochures, newsletters, internal and external signage, posters and social media graphics and program branding.

Lead Graphic Designer Jan 2008 - Present San Diego Corporation Rhino Linings Corporation San Diego, CA	Industrial coatings and linings manufacturer, best known for sprayed-on truck bed linings and chemical manufacturing of Polyurethane, Polyaspartics, Polyureas, Epoxy, Floor Coatings and Spray Foam Insulation. • Generated a record-high 408% response rate in leads with promotional campaign graphics • Produced over 700 magazine ads for publication for companies such as Truck Trend, Diesel Power, Coatings Pro, Guns & Ammo, and many others • Produced direct mail piece that achieved 11% ROI and led to two new account contracts • Contributes as a valuable asset to the marketing team by efficiently finding solutions to the problems set forth, whether it is designing dealer award seals and certificates or completely manufacturing a photo for use in an ad or booth graphic
Freelance Graphic Designer Self Employed San Antonio, TX	Full-service graphic design studio, offering custom printing, silk screening, signage and advertising specialty products. • Produced vehicle graphics for Cinco Solar's Sprinter Van which led to three new customer calls directly after leaving installation location • Produced high profile vehicle wrap for American Tailgaters Association's tour vehicle for Smithfield Foods viewed by over 30,000 visitors per tour stop • Conceptualized art for print and digital designs
Graphic Designer/Manager Design Interactions Modesto, CA	Full-service custom sign and graphics company producing large format graphics, retail signage and vehicle wraps. • Designed large format graphics for use in wrapping vehicles and trailers in a fast-paced environment for up to five vehicles a day • Increased production 20% by streamlining graphics department workflow and organization • Directed client meetings, interpret client needs, generate sales based on client budgets under time constraints • Led production team consisting of three installers
Quality Management Representative International Technoprint, Inc. a Yamagata Printing Group company San Diego, CA	A complete product documentation service for manufacturing companies around the world. Services include one-stop, end-to-end production of user guides, manuals, brochures and web sites. • Achieved company’s compliance for environmental management systems, ROHS, ISO 9001 and 14001 Certification • Generated and introduced policies and objectives for product quality, procedures and environmental standards • MAwarded the renewal of Sony Green Partner Program for the production of environmentally sensitive products • Added five new print vendors by certifying them for use under ISO 14001:2004 and ROHS standards
Owner, Graphic Designer Tropicwest Prepress Graphics & Production San Diego, CA	A graphic design service for a broad range of clients and projects, including prepress film output, signage, illustration, print services, presentations, and brand identity. • Responsible for composing business plans, cultivating sales and arranging financing • Developed marketing strategies, oversaw daily activities, and identified business opportunities • Established loyal customer base of local designers and commercial printing companies • Fostered excellent relationships and referrals by building trust and rapport with customers • Managed all aspects of production and pre-flight print files for output to produce simple film negatives and color separations